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Since the early 19th century, visitors would come from all over Japan (and the world) to visit the famous Tsukiji Market. Crowds of people walked through aisles upon aisles of freshly caught seafood. Witnessing the buying and selling of seafood before it lands on their dinner plate in restaurants across Tokyo. But in 2018, the Tsukiji Market closed its door as it had outgrown its warehouse in Tsukiji. It moved to a new custom-built building in Koto City and was renamed the Toyosu Fish Market. But despite the wholesale fish market moving out of the neighbourhood, the Outer Market in Tsukiji remains.
This outer market grew up around the Tsukiji Fish Market. It supported the local and tourist populations gathering in this part of Tokyo. The narrow streets and alleys around the market housed some of the best casual restaurants and tiny street food vendors that served fish straight from the market. It also was (and is) where you could find great shopping for kitchen and household goods! Contrary to popular thought, this part of town did not disappear along with the fish market’s move to Koto City. The Tsukiji Outer Market is still a bustling area of Tokyo, even without the fish market nearby. So don’t miss this amazing foodie paradise, and make sure you follow our guide to the best of the Tsukiji Outer Market.
The outer market is where you’ll find over 400 shops, grocers and small restaurants, crowded into only a few narrow alleys around what was once the largest fish market in Tokyo. The streets of the outer market explode with colour and excitement. Vendors yell at each other and passers-by 24/7, making the place feel full of life even in the very early hours of the morning.
The Tsukiji Outer Market can be easily reached by foot from either Tsukiji Shijo Station on the Oedo Line or Tsukiji Station on the Hibiya Line. Shimbashi Station is the closest option for those using JR trains, with a 20-minute walk to the market.
The outer market is the perfect spot to grab a bit of breakfast. Find a sushi bar with a bunch of old locals eating inside. Those with a line out of the door are always a surefire way to spot a good spot. While they might not have door-to-door access to fresh fish as before, they still bring in the same selection, just from a little further afield.
Tsukiji Itadori Bekkan is one of the most popular spots in the outer market to find the best sushi and sashimi. It’s made to order, so you know it’s super fresh. It’s definitely on the more expensive side but well worth the price. The seasonal selection by the chef with 10 pieces of sushi and a roll will run you 5100 yen. They also have a Nagomi plate with seven pieces of shish and a roll for 3600.
Tuna is one of the most important fish sold at the fish market. One of the most popular tourist attractions at the new market is the Tuna auction. Early morning risers head to the market at the crack of dawn to witness the bidding wars that break out over the best pieces of fish caught that day. To see what all the fuss is about, you should make a point to seek out some fresh Maguro (tuna) served up on sushi or as sashimi. There are often variety plates that feature different varieties such as bluefin, fatty, medium fatty and regular tuna. A great way to see which is your favourite, so you know what to order next time. These can be expensive as tuna isn’t cheap, so expect to pay upwards of 3000 yen for a multi-piece tray.
A traditional breakfast dish eaten in Japan is Kaisendon. Kaisendon is a traditional Japanese dish consisting of a bowl of rice (“donburi”) topped with a variety of raw, fresh seafood (“kaizen”) known as sashimi. These can be found throughout the market, and every shop has its own unique take on the dish. You’ll always be served a variety of fish, everything from fatty tuna, shrimp, egg and other fresh daily fish selections. Bowls range from 1500 to 3000 yen.
If you’re a seafood connoisseur and want the best of the best, plenty of shops here will be right up your alley. One of the most popular street foods in the Outer Market is fresh grilled scallops cooked over a charcoal flame. Thanks to the grilling, they have the most delicious flavour, which balances the sweetness of the scallop perfectly. These will run you about 1000 yen.
Another delight of the market is these larger-than-life oysters. They are absolutely oversized but nevertheless delicious. They taste clean and fresh and cost you about 700-800 yen.
Plenty is more on offer if you’re not in the mood for fresh fish. Tamagoyaki is rolled-up, freshly made Japanese-style omelettes. They are super cheap at only 100 yen and a delicious way to start the day or just as a mid-afternoon snack. An entire slab of tamagoyaki runs about 500 – 800 yen, depending on if there are any additional ingredients. Great to share with friends.
Tsukiji has always had a wide selection of fresh fruit vendors selling some of the best produce in the city. Is there anything more precious than the delicately wrapped fruits of Japan? I think not. Highly recommend, especially when in season, the strawberries. Japan is well known for its perfectly grown strawberries. And while they might seem pricey, they are spectacular. They even sell white strawberries which are super unique and even more delicious. A bowl of fresh strawberries generally costs about 500 yen for a selection.
One of the most uniquely Japanese delicacies has got to be fresh uni. Uni, or sea urchin, is the edible portion of the inside of spiny sea urchins. The taste is unrivalled. It’s almost buttery, with a sea-like flavour. I love it, and getting it fresh from the market is one of the best places to try it. They serve it on its own in various spots in Tsukiji and on sushi rice if you prefer to try it with a little bit of rice. Uni is a little pricey, a bowl of pure uni will run you about 1500 yen, but a single piece of uni sushi will be much less expensive.
Another food item that many people coming to Japan might be looking for is Waygu beef. Wagyu is the classification given to four different Japanese breeds of beef cattle. It is widely known for being the most tender, delicious beef you can eat. In the Tsukiji market, you’ll see lots of stands selling sticks of Wagyu beef. Some shops sell thinner slices of beef you can pick out, and they cook it right before you. Overall, I prefer to have my Waygu in a restaurant. But if this is your only opportunity to try it, you can always pick out a small slice to ensure you try this pedigree cut of beef at least once!
Another traditional dish served in the market is Unagi. Unagi is freshly grilled eel, slathered in a thick, sweet and savoury sauce which is carmelized over the fish as it cooks over a hot grill. You can find sticks of Unagi for around 300 yen. If you’ve never had Unagi, this is a great opportunity to try it out!
If you’re in the mood for desserts, soft-serve ice cream will always be on offer all over the outer market. Dozens of different flavours to choose from spill out along the streets. Vendors are ready to give a sweet treat to anyone walking by, even on colder days.
Mochi is one of my favourite Japanese sweets. Mochi is made from pounding sweet rice flour into a gummy texture wrapped around different fillings like macha or sweet red bean paste. In the Tsukiji Market, you can find mochi topped with a fresh red or white strawberry that amps the flavour up to 100!
The Tsukiji Outer market is home to many stores selling specialty chef and kitchen utensils. Most of these were opened to be geared toward sushi chefs preparing their fish. But today, they are a little more broad and open to everyone. Inside you’ll find professional-grade knives. Japanese knives are known as some of the best in the world, and if you’re looking for an upgrade to your kitchen collection, this is such a wonderful souvenir to treat yourself to. Something you will use for the rest of your life.
The ceramics in the market were my favourite thing to pursue. They were so inexpensive, but the designs were incredible. The vibrant colours and intricate paintings were handmade, each a little different from the next. I would pick out my favourite patterns from each shop and, at the end of the day, have a little collection of four perfectly mismatched, but that’s what makes it so charming.
Tsukiji is also a wonderful place to shop for spices and dried goods. One of the best things to look for is homemade Furikake. Furikake is a dry Japanese condiment made from green and nori seaweed flakes. In addition to the seaweed, there are a variety of additional ingredients added for the various flavours, from sesame seeds, fish flakes, spices and more. Furikake is used to sprinkle on top of rice, veggies, and anything you like. But the ones made fresh from the market are even more special and a great gift to bring home.
While in the market, you should definitely make a visit to the small Namiyoke Inari Shrine. This shrine was the guardian of the marketplace and its traders when the old fish market was here. The name means “protection from waves,” which is very suitable for all the fishermen who pass by daily. Although the fisherman has moved, the shrine remains. The courtyard is dotted with various memorial plaques and carvings donated by trade groups in the marketplace. An excellent way to bring happiness and prosperity to the traders.
One of the greatest things to do while walking around the Tsukiji Outer Market is exploring. Get lost, and you’ll always discover something fantastic. The smells from each alleyway changes from street to street. Sweet, sour, fishy, spicy and pungent. A feast for the senses.
The greatest thing about this place is that after the exodus of the Fish market, the area became a little more local. Sure, it’s still immensely popular with tourists, but it’s equally just a spot for locals to grab something to eat on their way to work. You’ll pass hundreds of people on their way to grab a snack before they get on the train or mothers pushing prams trying to do their morning shopping.
I love watching locals doing their thing, living in their city, and experiencing the environments the way they were supposed to be experienced. Not as guests, as settlers.
The outer market is busy, loud and unmissable. Make sure you carve out time in your next trip to Tokyo to explore and eat all there is on offer!
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Hi! Ive been searching everywhere for the ceramic shop that you mentioned in this blog. I’ve made a few purchases during my previous trip from this ceramic shop, but now I can’t seem to find it!
I’m not sure if it hs closed down since the Tsukiji fish market has moved. I don’t even know the name of the shop so I’m thrilled to see your post about this shop in particular! Love this shop!
Was wondering (and hoping) you know the name of this shop so that I can go make my purchases of these incredible pieces! I only have 2 more days left in Tokyo :(
Hi Dora! Unfortunately, I don't know the name of the shop, but there are lots of ceramic stores around the market so I'm sure if the one you're looking for is gone you'll be able to find something similar near by.